Included:
Your Google Business Profile is often the first thing a local customer sees when they search for what you offer. Before they click your website, before they look at your reviews properly, they see the panel on the right side of the screen with your name, your category, your hours, your photos, and your rating. That first impression either builds confidence or creates uncertainty.
A badly set up profile loses customers before they ever reach your site. Wrong category selection means you miss the searches that matter. Missing attributes mean people cannot answer basic questions without calling. No photos mean the profile looks like a business that does not care about its presentation. Low review count or ignored negative reviews mean you look less credible than competitors who have managed theirs.
Optimisation that actually matters
We start with a full audit of your current profile against the top three ranking profiles in your search category. That comparison shows us exactly what the profiles that are outranking you have that yours does not. Then we work through the list: correct primary and secondary categories, complete attribute filling, keyword-informed business description without stuffing, service and product catalogue setup, thorough photo strategy across categories, and activation of any features relevant to your type of business.
Ongoing management
A Google Business Profile needs active management to maintain performance. Regular Google Posts signal that the business is active. Prompt review responses, both positive and negative, improve perception and reduce the risk of a single bad review doing disproportionate damage. Q and A management prevents incorrect answers from appearing publicly. We handle all of this on a monthly cycle and report on profile views, direction requests, and call clicks each month.
Ready to improve your Google Business?
Start with a free call. We will tell you honestly whether we can help.